First B&B Italia Pop-up Store in Beijing
B&B Italia has a new pop-up store in Beijing and its main feature is the iconic modular Camaleonda sofa. Camaleonda was designed in 1970 by Mario Bellini, and on 15 September of this year it was placed in an SKP space in Beijing.
The place where Camaleonda reigns, Hundred Ways of Living, is a pop-up store designed by Piero Lissoni to allow all visitors to explore the many ways of living through their senses and their imagination.
An olive tree in the centre of the space is a visual reminder of an important theme for the brand, eco-sustainability. Two mirrored panels interact with the polished black flooring to create infinite images in the space and on the Camaleonda. Once again, Lissoni has outdone himself.